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Zara vs H&M

Which fast-fashion giant wins?

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Who's winning: Zara or H&M?

So far, Zara has 100% and H&M has 0% of 1 votes cast — Zara is currently ahead.

Zara and H&M turned runway trends into affordable racks faster than anyone, defining the fast-fashion era. Spain's Zara rushes designs to store in weeks with fewer, pricier locations, while Sweden's older H&M blankets the world with cheaper basics and more stores.

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Tale of the tape

🧥 Zara

Founded
1975
Stores
~2,000

👗 H&M

Founded
1947
Stores
~4,000

Brands standing

Full leaderboard →

Zara

#7 / 40

1500 ELO

H&M

#27 / 40

1500 ELO

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